Filming Diary

This is our Production Schedule...

Production Schedule

On the 13/12/12 we filmed the happy scene in the cafe as well as the "winter/violent scenes" because we finished the cafe scene relatively quickly and still had time so we decided it would be best if we filmed the violent scenes as well.

On the 17/12/12, we discussed with our teacher our plans to go to Romford to film and she advised us to film around the area instead of travelling to Romford and to see the different shots and scenes we could get from our local area, that could still help to create the romantic atmosphere and happy scene we wanted. We agreed because we already had footage of the couple-Sarah and James in the cafe at Castle Green and filming around the area would give us more options in terms of activities they did together and propel our montage effect, created from the changes in scenes and the change in costume of the characters. We decided to film them in the park, talking and strolling and we also included within the happy scene, a scene that correlates to the violent scenes and shows the audience the slight differences they had, even on occasions where "perfection" (through the park) surrounded them. We did this so that the audience can insinuate who the dark figure is likely to be (although both characters in the happy and violent scenes are not facially shown). We also filmed an establishing of the flats they live in, and the city, which represents the settings and location of the activities they (Sarah and James) did together.

On the 18/12/12 Sonny and I created a new "dark room scene" because when we had filmed the scene in the drama room with the spotlight and the blood (the blood was paint, due to our disorganisation mainly we had not purchased fake blood from the prop shop that we had previously stated that we would have bought. Instead we had hoped the drama department in our school would be able to provide this prop for us. We had left it to our filming date to actually inquire with the drama department if they did have fake blood for us- Sonny and I found a bottle of fake blood but unfortunately it had dried up and also we had no fake knife, the drama department had used it and were unaware of where they were, we looked for them but unfortunately we did not find any. So we had to film without a knife.
When we did start to film there in our pre planned location of the drama room with the single spotlight  on Sarah, the lighting was terrible and our blood paint looked fake and pink in the white light spotlight. So we decided to change the lighting to red in the hope that the paint would appear more realistic and red-unfortunately it did not.

I went into the bathroom to wash off the paint and noticed how realistic the drips of blood on the bathroom floor were and so Sonny and I thought it would be a good idea to discard the "dark room scene" and instead create a "bathroom scene" because the lighting was better and the blood looked extremely realistic. 
Also we maintain our enigma codes due to the exclusion of the knife/weapon as well as the dead body. As a result of neither of these "props" usually associated with murder not being shown we create a sense of mystery and multiple questions as a result of this enigma codes. 
This means that an active audience would be left to wonder (due to our use if enigma codes) if the excessive amount of blood is a result of some-one's death (perhaps the manly figure, later shown in the flashbacks?) or if Sarah is cleaning the wounds created as a result of domestic violence/constantly being hit (shown through POV shots shown from Sarah's viewpoint-at least the audience assume the abused character is Sarah) . 

We had decided as a group that we would record the voice over whilst we are editing so that it would be easier to record, and place in the correct scenes- therefore making it more effective.

On the 08/01/13 we (101 Productions) filmed the bathroom scene and I had to make sure that I wore the same clothes as I had when we had originally filmed the scene in order to maintain our continuity editing. We tried to experiment with a wide range of shots, we also decided not to create a montage of Sarah walking into the bathroom due to the shots that we had created of blood on the floor and our realisation at how odd and terminating of continuity editing of having blood already on the floor when Sarah walks in would be. We ended up not filming any more of the "violent scenes" because we realised that we had a substantial amount of footage to use in our production.

Self-assesed and Teacher Feedback

In lesson today we, 101 Productions, along with our teacher Ms.Butler assessed our current footage and we got useful feedback from it.
We have decided to change the "dark room scene" into a "bathroom scene" because we think it would be a more effective change in our production. The lighting in the bathroom is a lot more effective than it was in the "dark room"- created from the use of the drama room.
We are going to experiment with a wide range of different shots in the "bathroom scene" and also create a montage of Sarah walking into the bathroom and opening the taps for example. We will also film, over the shoulder shots of Sarah, washing her hands and also POV shots of Sarah looking at her hands and extreme close ups of Sarah's face as she looks into the mirror crying.
Furthermore, we have decided that tomorrow (on 08/01/13) we are going to get more footage from the "violent scenes" of Conor as the dark image in order to make sure that we have enough footage to edit.

Suggested music for 101 Productions' Opening Sequence

This is a collection of the possible instrumental music that we might use, each individual sound connotes a certain aspect of the three different scenes we show in our opening sequence production (the 'dark room' scenes, the 'happy' scenes and the 'violent' scenes). Through these choices in music I plan to provoke certain emotions within our audience. The aim of the instrumental music is to represent the actions within our opening sequence through its sounds, therefore being parallel and synchronous to the actions within the scenes and resulting in an overall effective and emotional production. 

DARK SCENE MUSIC:



This piece of music evokes feelings of melancholy and remembrance of the past and makes the listener want to go back to what it used to be like in the past, simpler than the far more complicated present. it reminds me of those who have come and gone and evokes sadness especially when the violin joins in for the harmony, it paints a vivid picture of a gloomy settings that connote sadness.


VIOLENT SCENE MUSIC:



The music is very ominous and it reminds the listener of the scenes in a horror movie when the a particular character is in danger, the music helps create the tension in the screen far better by heightening the feeling of suspense as it makes the listener feels as though they are in the situation where they are being followed and something is going to happen and that helps create the mood and help the atmosphere lure the listener in.

HAPPY SCENE MUSIC:



This instrumental connotes feelings of love and it paints a picture of a romantic scene where the characters have professed their love for each other and it has reached the pinnacle of the movie and it is where everything that they have been working for has come to fruition and the climax of the songs paints a picture of happy endings and eternal love.

Finalised Psychological Crime-Drama Storyboard

This is my finalised storyboard which I created, after analysing the results from my questionnaires and taking on board advice given by my teacher Ms.Butler and my focus group. 

My storyboard has changed a lot compared with the one I had originally envisioned because we have developed our opening sequence which now includes a voice over; and also the happy scene is no longer set in the field but in a cafe, in order for our production to be modern and appeal to our target audience- who would be able to identify with a cafe scene rather than a field scene which our audience viewed as a cliche idea.

This is my finalised storyboard...

Shots 1-10

Shots 11-20

Shots 21-26

We had originally planned to get an actor and actress from the drama department to act in our opening sequence and when I found people to do so, there was a clash in our timetables. This meant that the times we wanted to do our filming, we couldn't, because they were in their lessons. As a result we had to find an alternative, a way that would make it easier for us to film at the particular times we wanted and also not feel bad if we were to constantly have to repeat scenes/shot due to our desire for perfection and realism. Our alternative was to get two of our members to act in the opening sequence- me (Eniola Silva) and Conor Drake. We thought this would be a more convenient arrangement. Although we don't have the great opportunity to use real actors and actresses, we found a way around that problem and are willing to make the opening sequence (in terms of our acting) look as realistic as possible.

Production Schedule

This is our Production Schedule, that we created in this lesson in order to keep our team organised and establish the times that we can film our production and the settings and locations that are available for us to use. 
In the video we explain our finalised dates, locations, settings and the items we need to make our filming happen- such as our props and costumes. 

Updated Mood Board for Psychological Crime Drama

This is my updated mood board that represents the overall emotion (such as Sarah's desire for freedom and true love without pain) produced by my genre and film. It's a lot darker and less colourful than the previous- to show the severity of the subject matter that we are going to represent (domestic violence).
In order to achieve the darkness of my mood board, I discoloured most of the images using the Macs options of Picture effects as well as the Windows options, which I used at home. The Mac had more Picture effects than my Windows computer, so I preferred to use the Macs to add effects to my chosen images.
Updated Mood Board for Psychological Crime Drama

My Target audience's Profile

Requirements for a target audience Profile:

• Age
• Gender
• Income level
• Education
• Tastes in film genres
• Tastes in music
• Class

•  Name: Ariánna Mala
• Age: 20
•  Gender: Female
•  Income level:

Quite a large income, as she relies on her parents to pay for most of her expenses. She does, however, have a low paying part-time job as a waitress in the restaurant "Harvester." She works for two days a week at Harvesters. On Mondays and Wednesdays, she works from 5-10pm.

• ·         Education:

      Ariánna is a student at King's College University. She is currently studying Gynaecology and The History of Medicine.

Every Tuesday, she volunteers at the Old People’s Home or helps out in the children’s ward in King’s College Hospital by serving the little children snacks or playing with them for a few hours.

On Fridays she has a work experience placement at King’s College Hospital from 9-4pm in the General Gynaecology Department, her goal is to get a part-time job in the Endocrine Gynaecology Department in order to boost her knowledge and develop some practical skills that will help her achieve her career prospect of being a Gynaecologists and help suffering women.

On Saturdays she dedicates her time to studying at the library (by herself or with friends) or socialising with her family and friends

• ·         Taste in film genres: She enjoys film that “Capture reality, and because I am aware that it is an almost impossible achievement for any director, (no matter how good they are), I enjoy films that at least attempt to capture reality. No film as of yet has been able to do so, my view is that the reason this is so is because reality is too complex to be viewed in just a few hours. ” Ariánna also enjoys watching romantic films and comedies, as well as crime-dramas and action films. Particularly crime-dramas and action films; which she watches frequently. “I like crime-dramas because they challenge the mind and subconsciously force you to interact with the characters and the plot that you view. I like the ones in which you can identify with the main character or pretend to be the detective or even an outsider/onlooker, who does everything they can to solve the case before the detective does. I think the best crime-dramas are the ones that leave you at the edge of your seat and can maintain your attention (when you are the cinema watching them you don’t want to get up to go to the toilet, even though you desperately need to because each part is considered to be ‘getting to the good part’ by you and so you don’t want to miss a moment of the film).  Crime-dramas make you feel intelligent (if you were able to solve the case) and the more you watch the more you want to watch. Crime-dramas help you to develop your ability to empathise and make you feel like a child, because you are busy yelling at your TV (they are attention-grabbing), in order to direct the detective to the criminal or trying to warn the victim/s of their sad fate. Crime-dramas make you oblivious to how silly you look yelling at your TV; it is that intriguing and interesting. When you watch them in the cinema you have to keep yourself from verbally interacting with the characters you see (SO as not to disturb others around you), and when you are with your friends or a close family member, it is even more exciting and thrilling to watch :).” 
•          Tastes in music: Gospel, R&B and Jazz. “I really like these genres of music because they capture the human emotions so well and when sung by a person with a beautiful voice it’s brilliant. Music is an important aspect of practically every human on earth, without it life would be dull and boring. I don’t even want to imagine a world without music; it plays a huge role in my life and my culture.” Ariánna plays the Piano and Saxophone at her church, every Sunday and is part of the choir, so music has a large impact in her life and has done from the age of 4, all the members of her family are “musically gifted :)”    
• ·         Class:  Her mother is an Accountant and her father is a Speech Therapist.  They are a middle class family with a large amount of disposable income.

Crime Drama Opening Title Sequence Analysis

The Girl With the Dragon Tattoo (2011 Film)

The Girl with the Dragon Tattoo is the first film in Columbia Pictures' three-picture adaptation of Stieg Larsson's- 'The Millennium Trilogy' - books.


The film won seven awards, including an Academy Award for Best Film Editing.

Director: David Fincher 

Starring: Daniel Craig and Rooney Mara

 Screenplay: Steven Zaillian

The film is based on: The first novel in the trilogy with the same name. "The Girl With the Dragon Tattoo." 

These images are from the film 'The Girl with the Dragon Tattoo.' The credits are in the corner and in small print, so that it does not detract the audience from the actual action being shown in the sequence. However the credit in the second image is placed directly onto the moving image (though there is not a lot of action in the scene showing the second image), this could have been done because the creators of the film wanted the audience to immediately notice the person being credited, perhaps because that person had a large amount of influence whilst the producing

Also the names and words are in white to make it stand out against the black background and be sub-consciously noticed by the audience, which is similar to the way in which we (101 Productions) have planned to present our credits as well. However the actual film title is grey against the black background and is also the central image shown, so despite the colour being quite dull it stands out against the dark background and draws the audience's attention towards the film title- also because there is no other image shown apart from the title the audience's focus is directed towards the film title as well.

Tim Miller- who is the creative director for the title sequence- stated that he wanted to develop an "abstract narrative that reflected the pivotal moments in the novel, as well as the character development of Lisbeth Salander." (Salander is one of the central characters in the film who the audience later find out has been a victim of sexual and emotional abuse, as shown in the "Hot Hands" scene, in which the male hands caress Salander's face- third image shown).

Themes of domestic violence are represented when the woman's face shatters after a cruel beating in the title sequence:

From the title sequence, the occurring themes within the film are presented to the audience, therefore giving them insight on the actions that are likely to take place within the film.

101 Productions Opening Title Sequence

In lesson today we discussed the important effects of the title sequence in conveying the genre and content of the film to the audience, and the importance of the title sequence in giving information to the audience about the production by crediting the people who made the film happen such as the director/s and the producer/s. The title sequence however should not derail the audience or deviate the audience's attention from their focus on the actions within the scene just because it is informing the audience and crediting the people that helped create the film.

Title Sequence Content:

Credits:

Starring:
Eniola Silva as Sarah 
Conor Drake as James

Editor:
Lauryn Corbett

Cinematography:
Sonny Rowling 

Lighting:
Eniola Silva

Producer:
101 Productions

Director:
Sonny Rowling

Composer:
When we include the music from youtube we will include the artist's name in our title sequence.

Title:
IMPOSTER

The credits will flash, shake and then fade out. The title name IMPOSTER will shake vigorously as Sarah states the last word IMPOSTER which will then echo into the title which will seem to shake as a direct result of her doing so. The title will also appear to be bleeding. As a production group we decided to do this in order to represent the scene shown in the beginning in which Sarah is shown surrounded with blood.

As a production we decided that our font will seem to hand written and will be viewed by the audience during the flashbacks of our opening sequence, the colour of the font will be dark in order to stand out from the 'happy scenes' and light in the 'violent scenes' in order to also stand out from the background images.
The credits will be written in small fonts so that we do not distract our audience from the overall shots within the scenes and also we will position our actors so that for example if we want the credit to be shown on the left our actor will be positioned on the right yet again so that we do not distract our audience too much with the information our media text is telling them about the production they are currently viewing.

Theses are our ideas for Our Production title...
We had different styles of fonts and ways of presenting our title and making it represent the opening sequence and give an insight for our audience on how the rest of our film will play out. We had multiple ideas and then we came to the conclusion of the last IMPOSTER image. 

The reason we decided to choose that specific font is because we thought it was aesthetically representative of our genre and film content. The 'S' has been reversed to connote the idea of the S being an 'imposter' so it is a letter that seems to be S but due to it being reversed its a mimic- an imposter. Also our title appears haphazard and most of the letters in the title are not on the same line- a straight- they all seem to be in different positions to show that just like the meaning of the word they make together, they are fakes that when originally viewed seem to be like any other title- in the middle of the screen and on the same line- but on closer inspection the audience view that the words are not as they first appear and what they had just viewed was an illusion.
Also the writing seems to be written in blood to link the opening scene of Sarah surrounded by blood with the title- the title, the voice-over and the visuals within the scene will be parallel as a result.

A problem with our title's typography could the creation of misconception amongst our audience, regarding our film’s genre. The style of our title could be seen by viewers to be a greater representation of a horror film than a Psychological Crime-Drama. Our thought process, however, was that the way in which our title is presented, addresses the actions that take place within our film and the death of a person by another, whether intentional or not is a horrific action-and one of the central themes in our film is murder/manslaughter.

 This is an example of a movie "The Rocky Horror Picture Show" that has used this format of having a “bleeding" title typography and has done so effectively. This is an old fashioned film (created in 1975) that uses the classic typography for horror films (genre trope of “bleeding” fonts to represent the death/s that would occur as the film progresses).  We are subverting by using it for a different film genre (psychological crime drama) and instead of using the “bleeding” effect for every single one of our fonts, we decided to only use it for our title, so that it stands out and emphasises the importance of our title and so that the meaning of our title is visually represented.

Props, Clothing and Location

In class today we found out how important the prop, clothing and location is, in making sure that our production is realistic and makes a lasting impression on our audience.
For example:
When red high heels are shown the audience almost automatically identifies the image with Wizard of Oz.

 

As a group we have decided on our use of mise-en-scene, in our production, through the prop, clothing and location that we intend to have.
Props:

• Knife:- The knife would be fake.
• Blood:- Fake Blood from "PEARS"- a fancy dress shop. It will cost about £2.50. We want to get fake blood rather than use ketchup, jam or paint because we believe this would add to the realism of Sarah's situation.
• Spotlight lighting:-  On Sarah as she is in the dark room (Low Key Lighting).
• Cups:- The cups will be used in the scenes showing Sarah and James having a lovely time together in a modern cafe.We plan to take the scene in an actual cafe shop, so it is likely that we will have to pay for our cup prop, in order to be allowed to film the cafe scenes. Also we will need to ask permission before filming, because our filming could be seen to promote the cafe- through the use of product placement- we could ask our actors to cover the cafe brand/logo if the sight of them causes controversy.
• Christmas tree (preferably distorted) in the dark room to show that winter has arrived- we want to create a juxtaposition between the seasons of Summer and Winter.

Clothing:

• Change in costuming to represent different days and time periods of their relationship- a montage to show that time has/is passing.
• Clothing of Sarah:_ In happy scenes Sarah wears summery associated costuming; such as a dress, flowery top and jeans, all with flat shoes on. In the violent scenes the audience don't see what she is wearing because the Camera will consist of POV shots and low angles. In the scene of Sarah in the dark room she is wearing a black vest top, shorts and no shoes.
• Clothing of James:_ Plain tops and jeans and Shirt and jeans in the happy scenes. In the violent scenes he is just a dark figure, and his clothing is not identifiable, but the actor will be wearing a hoodie and jeans.

Location:

• Cafe
• Romford Shopping centre
• Walking down a street.
• Drama room- which will be the dark room Sarah is in.

101 Production Screenplay Re-write

Setting: The front room of a flat and a coffee shop.
Locations: The drama room and Romford’s town centre.
Time: A period in the summer, in the daytime. A period in the winter, in the daytime and late at night.Characters: Sarah and James (18year old black female and 25year old white male)Dialogue: Voiceover spoken by Sarah, no other dialogue.Sound: 
Background music, 2 different types (happy and sad) 



¡SFX. Non-diegetic heavy-hearted music, that creates ambience. 

¡INT.  Long Shot, dark room with Sarah sitting in the corner, shaking, wearing a dark vest top with shorts. A spotlight is shining on her. The rest of the room is shrouded in darkness. Slowly the camera zooms into her hand.

The next shot is a close-up of the bloodied knife in her hand. Slowly the camera tilts up to her face, her clothes are covered in blood and her face is dirtied. Her make-up is all smudged and she looks hysterical. 

¡Voice over (V/O) of Sarah, saying… 

¡"Every girl enjoys fairy tales.” (Ambient music stops here)

¡ Goes into a flashback.  

¡INT. Of Sarah and James laughing and smiling, in a long shot, of them in a coffee shop.

¡ V/O. “Especially Cinderella's.”
  

¡Sound. Happy, parallel, non-diegetic music begins to play.

¡Cuts back to INT. Of Sarah in the room. Cuts to shot of her dropping the knife in slow motion. SFX. Knife Drops. Overt Editing. The music stops and the only sound heard is the dropping of the knife.
 

¡ V/O. "They love the idea of a Prince Charming who is prepared to whisk them off to a lifetime of bliss and wonder" 

¡Cuts into another flashback.  

¡
INT. Sarah in the same room looking up at James. We are in the first person perspective of Sarah,so we do not see her, only what she is looking at (POV Shot). James is wearing a dark hoodie, so we can not see his face. Christmas decorations are seen in the background, to suggest this is winter.

 ¡ V/O. “you know the line...'and they all lived happily ever after; The end.’’Flashback of happy scene occurs again. INT. Happy music plays again. This time there are jump cuts of implicit violence in between the happy flashback scenes.

 ¡ V/O. “The end? Is that it...?”

Flashes back to winter flashback.

POV Shot, Low angle shot, looking up at James. The shot is a blurry long shot of James. Christmas decorations are seen in the background. James reaches down and grabs behind the camera, either grabbing her throat or the scruff of the neck. 

¡ V/O. "Not even close... " Music begins, more dramatic/sad music.

¡
 V/O. “What they forget to tell every girl is the fact that Prince Charming is non-existent.” 

¡INT. Shopping mall, Sarah and James are playing around, laughing and having a good time.

 ¡
 V/O. “So you settle for a mimic, a wannabe, a fake, a poser...”
Instantly cuts to other flashback of James holding her by the throat in the POV flashback. With his free arm, he launches his fist into the camera (suggesting that he is hitting her in the face). The camera rolls over and screen turns to black(suggesting that she has rolled over on the floor, blotting out all the vision and turning the screen to black). 

¡
 V/O. “An IMPOSTER!!" Music fades out. Against the black background, the title slowly fades in. Title is dripping and red, the single word ‘IMPOSTER.’ Word fades out again and the screen goes completely black. 

Focus Group

This is the PowerPoint I created with the help of Conor, that identifies the questions that we plan to ask (which we formed as a group) and video that we plan to show our focus group. 
We are doing this in order to get a detailed response from them on how we can improve different aspects of our film, or the ways in which we could present our film to our audience that will maintain our strong desires for realism (for example: their views on the types of settings that would be the most appropriate for our 'happy scenes' and 'violent scenes'.

Also we want to find out how they would react to our ideas if they see them in film and if our ideas such as Sarah's voice over is an effective idea or if we should re-evaluate or introduce another narrative format.

Focus Group

Sonny, Conor and I planned a focus group and I got three people to participate in our focus group  (2 girls and a boy). Lauryn couldn't do it with us because she was not free when we were and so did her focus group during her free period and we did ours after school. In our focus group Conor asked the questions, whilst I switched the slides and Sonny filmed with the use of the Mac computers.
The response we got was extremely useful because the focus group members liked practically all our ideas- though one of our focus group members stated that our idea of a field was too cliche and it would be more realistic and more representative of lovers in modern day society if we changed our setting to a more recognised one of couples on dates (such as a cafe) instead of the old fashioned 'field, flowers and sunshine' cliche idea.
One of the members also stated points and gave suggestions and advice that we were going to expand on later such as the purpose of  the "fairytale" theme in the voice over. The member stated how fairytales are an unrealistic aspect of life, drummed into practically every child across the country, as well as the opposite to reality- this was the whole point of Sarah's Voice-over. 
Sonny was then supposed to edit the filming a bit to make it all flow together and then upload it to YouTube;  but due to a technical glitch the YouTube video would not upload and then it wouldn't work on YouTube. 

So then we decided to analyse  Lauryn's focus group instead...

• The members of the focus group stated that they liked "hooks" within an opening sequence, they want "something quite big to happen" for them to be drawn in and continue to watch the film because it makes them want to watch more and leaves them wondering why has that event happened and this therefore draws them in. We will try and keep this in mind when we are filming and editing our production.
• They liked the fact that James will never be shown and Ciani linked his silhouette appearance with the psychological element of our genre.
• They felt that the voice-over acted as another format of our enigma code, because it made them wonder "why is she [Sarah]saying that." Also, they commented on how the voice-over helped to establish Sarah's character, without giving too much of the plot away. 
• They stated that the happy scenes should occur in areas that are busy and filled with people who are also happy and that due to the nature of violence and the generalised (stereotypical) view that acts of violence occur in private, it would be best if the setting was an enclosed one. {It was a good thing that the focus group said this because it shows that their ideas and views are quite similar to ours and as a result the film would appeal to them- as a group we had decided that the setting of the violent scene would be their house. We just need to make sure that we surpass their expectations and not be too obvious in the way we create our production, we need to make sure it's different, as this will create intrigue within our audience, who most likely do not want to watch the same kind of films over and over again- perhaps we need to create a twist.}
• Each member had a different perspective on the kind of music that we should use: The first thought that it wold be best if the music was synchronous/parallel with the footage shown, the second thought that a more asynchronous/contrapuntal music would work better because it would highlight the overall meaning of the voice-over and emphasise the facade of the happy scenes especially. The third member though that it would be best to have the music at a low volume in order to maintain the audience's focus on the images on their screen and not derail from the importance of what they are being shown- she felt the music should be intense, but not draw the audience's attention away from the moving images and the main character (Sarah) too much.

Their overall comments and advice were really useful and helpful and the fact that they liked practically all our ideas, gives us confidence to continue with our production (in the format that we currently are) knowing that it will appeal to our target audience. 
We will try to keep them all in mind and apply the ones that we can to our production in order to produce the best and most appealing opening sequence for our target audience.

Questionnaire Analysis

This is my Questionnaire results, which I am going to analyse and allow to influence the direction of our production process and the ways in which we will present our opening sequence to our audience. We had decided as a group that the age of our target audience is likely to be aged 16+ and  I used my "Whatsapp" app on my phone to send my friends and family the link to my survey and fortunately a large number of them responded, and this helped me to expand the age bracket of our audience (The app enabled me to reach a large number of audience's within my contact's list that have different ages):

Questionnaire:

Due to the fact that most of my answers are from females I am aware that the rest of my questionnaires would be influenced by their perspectives.

From my questionnaire I have seen that a large portion of my target audience will be 16-20 year olds  and that the next few questions will be answered mostly from this age group, and therefore influence our production and steer us in the direction that will interest this particular age group.

The largest percentage was for 'Sometimes', in regards to how often this particular audience watch crime-dramas and because of this I know that most of the information they provide will be useful. As they would have the foundations of what a good crime-drama consists of; and ideas and ways in which we could deviate from stereotypes of crime dramas effectively. Hopefully they do not already have negative preconceptions about crime-dramas and if they do, hopefully we can challenge them with our production.

I was made aware by one of the people who took my survey that this particular question was unclear and as a result they did not understand how to answer. So they informed me that they picked 'Yes' they do prefer to actively piece the crime together and others informed me that they picked 'No' they do not like to see the crime take place.

 

It was due the the lack of clarity of the question, that I made sure to collate the information for this particular question, from those that completed my survey. The actual results were that 100% of those that answered this question preferred to actively piece the crime together. This information indicates to me that they are an active audience, who like being challenged when, (if they do), they watch crime dramas.

A large number of the people who answered this question, think that our idea of a psychological crime-drama sounds interesting, so from this I can tell that as a result, our choice of genre would appeal to a large number of people.

It is helpful for us to know that our idea of using flashbacks will attract a large majority of our audience (71.4%) and would likely be seen as an effective format to convey our narrative.

Mood Board

This is my mood board, which I created through the collaboration of multiple pictures that I thought expressed the overall ideas and themes of my genre, as well as the effect I want my genre have on my audience.
There are mixtures of colourful and dark images which represent the two sides of our main character's personality (Sarah) and the binary opposition between our two main characters Sarah and James. My mood board also represent the twisted relationship between our two characters- Love/Hate, Relief/Pain. also the juxtaposition between the two season winter and summer is connoted in the images I used.

Mood Board for Psychological Crime Drama


I created Wordle Images that connote my genre, micro-elemnts and overall emotions of my character:

These images connote the idea of newspapers and crimes written in them to me.

There were different styles to choose from so I screened grabbed the ones that stood out to me and helped to re identify my genre- Psychological Crime Drama.